Q: Do the publishers pay you to write books for them?
A: In self-publishing, you make money when and if your book sells. You get no money up front. In fact, you often shell out hundreds or even thousands of dollars before your book is printed and ready to sell.
In traditional publishing, the publisher pays you to write your book: you typically get paid a 4 or 5 - figure advance up front – so you have money in your bank account right from the get-go. And no cash outlay or investment.
Q: OK. But say the advance is modest. Then how can I make a lot of money by writing a book?
I have earned millions of dollars over the years with my books through the Book Profits Formula – used by hundreds of authors to leverage their book into achieving outrageous business success.
Here is the formula: TBR = DBR + IDR
Where:
TBR = Total book revenue
DBR = Direct book revenue – advance, royalties, and ancillary income such as audio, ebook, serialization, foreign editions and reprint rights.
IBR = “Indirect” book revenue.
For many authors, indirect revenue can way exceed your advance and royalties, sometimes by a significant amount.
For business owners and self-employed professionals, boldface typically includes income from speaking engagements … seminars … workshops … consulting … coaching … mentoring … membership sites … mastermind groups … training ... as well as increased sales of your products and services.
Example: I once wrote a marketing book for an independent publisher for modest advance.
The marketing manager of a Fortune 500 company saw the book – in this case, because I mailed a copy to him.
Result: a contract to do a boatload of copywriting for him. He soon sent me a retainer check for $75,000.
And this is not an isolated incident. In fact, my books have helped me generate literally millions of dollars in copywriting, speaking and consulting income over the years!
Now, I want to show YOU how you can do the same with a published book of your own.
You'll discover how to...